In New Zealand, retailers are using letterbox delivery as a cost-effective and efficient way to reach their customers and drive sales. Letterbox delivery involves delivering advertisements, promotions, and samples directly to customers' homes through their letterboxes. This allows retailers to target many customers in a specific area/suburb, increase brand awareness, and ultimately generate sales.
Here are a few ways used in New Zealand:
- Direct mail campaigns: letterbox delivery to send targeted promotions and discounts directly to their customers' homes. This allows for more sensitive information to be delivered to the right targeted customers.
- Sampling campaigns: samples of their products to customers' homes. This allows customers to try the product before making a purchase and helps to increase brand awareness.
- Product launches promote new products to their customers. This allows them to generate excitement and increase sales of the new product.
- Loyalty programs: loyalty rewards and incentives directly to their customers' homes. This helps to retain customers and encourage repeat purchases.
Letterbox distribution is still a widely popular way to do advertisement and a great way to get noticed. If you are interested in doing a Letterbox Distribution, we will be happy to help and guide you to deliver one, from providing advice all the way to working with our suppliers to end with a smooth delivery!
PUMPT Advertising Ltd