Just been getting some feedback for the bulbs promotion that I thought I would share with you. This looks to be the best two weeks we have had since the start of the year! YOY we are up about 6% which is pretty impressive.
The stores have said how good the refreshed look is, including the point of sale.Janalle - Marketing Manager
Palmers Franchise Systems
Media
Our media team are focused on delivering reach, relevance, and results. We plan, buy, and manage media across all channels — from digital and social to TV, radio, outdoor, and print. Whether it’s a brand-building campaign or a local area marketing initiative, we combine data, creativity, and local market insight to get your message in front of the right people, at the right time, in the right place. As an independent agency, we’re agile, transparent, and fully focused on making your media investment work harder.
TV remains one of the most effective channels for building brand awareness at scale. We plan and buy across traditional broadcast linear TV as well as digital catch-up platforms like TVNZ+ and ThreeNow. The rapid growth of Connected TV (CTV) has made this channel more accessible, allowing for digital-style buying across both video and static formats — including innovative placements like Ads on Pause. We also work with subscription platforms like Neon and Sky to deliver targeted, high-impact messaging within premium content environments.
If you want to do something a little less conventional than sticking an ad in the paper, ambient advertising could be the answer. Ambient advertising is about thinking about the consumer first, then finding a way to reach them.
Need to reach kids? What about chalk stencils at the zoo? Students? Let's stick some funky posters up, guerrilla style, around the university. Urban professionals? Let's hit the bars on Friday night with a projector and some wicked graphics, and really light up the place.
Ambient media is a truly revolutionary way to advertise, and the only limit is your imagination and how far you want to go. Every product launch should have an ambient component to get everyone talking.
Tangible, trusted, and targeted — newspapers, magazines, and niche publications that deliver credibility and depth for the right audiences.
Audio spots that reach people in their daily routines — via traditional radio, digital streaming, or podcast platforms like Spotify and iHeartRadio.
High-impact placements in the real world — billboards, street furniture, transit, airports, and digital Retail screens in high-traffic out of home areas.